The Creation of my personal brand

Behind the scenes

Project SummarY

About

Creating my personal brand identity has been a journey of self-expression and design. I aimed to communicate my unique style and design philosophy through each element. My logo incorporates my initials with a sleek, modern feel, capturing my evolving journey as a designer. The color scheme and typography were carefully chosen to reflect my personality, while my resume, business cards, letterhead, and "thank you" cards were designed with consistency and simplicity in mind, making sure everything ties together seamlessly. The website serves as a digital hub, showcasing my work and style, completing the cohesive brand identity.

View My Brand Board

Design Process

Logo

I started with brainstorming and sketching ideas to incorporate my initials. I moved to Illustrator, creating different designs. I refined them until finding a sleek and balanced logo that represents my style.

Letter Head

For my letter head, I came up with a few layout options then refined them digitally. I tried my best to balanced my logo and contact details without overwhelming the design, making sure it aligns with my other materials.

Resume

I designed my resume to be clear and simple. I explored different layouts in Illustrator using the letter head as the bace, balancing text with white space. After adjustments, I chose a format that demonstrates my skills effectively.

Business Card

After playing around with a few sketches, I tried various designs in Illustrator, ensuring the final one matches my brand identity. I experimented with different placements for my logo, contact info, and visual elements, eventually choosing a minimalist design.

"Thank You" Cards

I brainstormed and sketched different ideas, keeping in mind a personal touch. I refined these digitally, opting for a simple style that still reflects my brand.